Andres Cruz
Creative Technologist
Over two decades developing digital experiences for a wide array of products, services, and creative agencies across the country. From optimization and performance to improving overall digital presence through accessibility and multilingual support.
Where I find the most meaning is in the work that helps nonprofits, advocacy organizations, and local government connect with and grow the communities they serve.
What I Do
- Creative Technology
- Frontend Development
- Design Systems
- Accessibility & Multilingual Strategy
- CRM Integration, Segmentation & Analytics
- Donation Forms & Fundraising Solutions
- Campaign Tracking & Ads Collaboration
- Content Management & CMS Optimization
- Technical Direction & Team Leadership
- API Integration & Third-Party Services
- Performance Optimization
- Email Marketing & Automation
Recent Projects
- Real CA CannabisManaged the digital build for California's state-run cannabis consumer campaign, coordinating collaboration between the CA Department of Cannabis Control tech team and our dev team to align on API constraints and solutions.
- UTLALed the full site rebrand and build for one of the largest teacher unions in the country, managing a complex taxonomy-driven content system.
- United Way LAOversaw multiple campaign builds and fundraising platforms supporting homelessness and economic relief across Greater LA.
- Center for Nonprofit ManagementCoordinated the build and cross-agency collaboration between design and dev teams to deliver the digital presence for one of Southern California's leading nonprofit capacity-building organizations.
- California Community Foundation - Decade AheadLed the build and aligned cross-agency teams on a strategic vision campaign for one of LA's most influential philanthropic foundations, charting a community roadmap through 2035.
- CA Street VendorsBuilt the digital platform for a grassroots coalition advancing economic justice for street vendors statewide.
- SwellBuilt and led the internal design system, tech stack, and development infrastructure powering the agency's client work.
- You Good?Ran the Webby Award-winning digital campaign destigmatizing mental health and emotional wellness in LA communities.
Partners + Clients
- State of California
- County of Los Angeles
- DCCC
- California Community Foundation
- Center for Nonprofit Management
- UTLA
- United Way of Greater LA
- Investing in Place
- Children's Institute
- Each. Step. Home.
- UFCW 770
- National Science Fdn.
- 20th Century Fox
- Lionsgate
- Regency Enterprises
- Kraft
- UCLA
- USC
- Arizona State University
- Eunisses Hernandez, LA City Councilmember, District 1
- Isaac Bryan, CA Assembly Majority Leader, District 55
Recognitions
- Anthem - Bronze:
Real CA Cannabis
(Public Service) - Anthem - Silver:
CA Street Vendors
(Diversity, Equity & Inclusion Community Engagement) - Anthem - Silver:
The People's Project
(Humanitarian Action & Services) - Webby Awards:
You Good?
(Health + Wellness) - Anthem - Gold:
Re-Imagine L.A.
(Human + Civil Rights) - Anthem - Silver:
Each. Step. Home.
(Humanitarian Action + Services) - Webby Awards:
Everyone in L.A. Homeless Count
(Best Individual Editorial Feature) - FWA:
The Revenant: 200 Miles
(FWA of the Day) - Webby Awards:
Hunger Games: Capitol Tour
(Websites and Mobile Sites Movie + Film)